Below, you’ll find some sales related articles that cut to the heart of pressing, urgent, and costly problems that affect real businesses – like yours. These are all available free, and you’re welcome to share them with your staff, colleagues, and contacts.
I didn’t watch much of the Grammy’s last Sunday but what I saw absolutely amazed me. And made me smile. It also had me wondering if I could ever pull off something like this. In case you don’t know what “this” is and to what I refer let me summarize. Adele was doing a tribute […]
Some people have an inexplicable amount of good luck. Even during tough times, they’re successful in their careers, finances, and their personal lives without seemingly having to overcome the adversities that plague most of us. They don’t appear to be smarter or more talented, but they do seem to be blessed with some force of […]
I’ve repurposed this from Smart Hustle but full disclaimer (!), I authored the article. I think it raises some good points. Do you? Are you a morning person? Are you “up-and-at-em”? You know, the kind of person that springs out of bed when it is still dark outside and are ready to take on the […]
W I N W: Want. Fact. You must want the business enough to take every action that you can in order to close the sale. Going half way these days will never work. Be smart and strategic so that you may stand apart from the competition and win the business. Halfway doesn’t work, persistence is […]
1. Reach out to 5 dormant accounts 2. Make 5 prospecting calls each week 3. Become more active on social media 4. Ramp up your networking 5. Create an ebooklet and use it as a lead magnet 6. Do content marketing 7. Develop a group of networking power partners 8. Cross sell your existing clients […]
I have many business contacts that do a pretty spectacular job at marketing their businesses. Online and off too they engage in robust marketing programs designed to build their businesses. The truth is that I’m actually a little in awe because their marketing campaigns are almost flawless and I haven’t quite gotten to be that […]
I’m not one for rules and regulations and I don’t much follow any sports except hockey but one thing I do know for certain is that most sales reps do better and sell more if they have a sales playbook. The playbook doesn’t have to be an elaborate document although that’s perfectly fine too but […]
A guest blog by Scott Hornstein, a truly awesome marketing and branding expert. Enjoy! Three Coins in the Fountain is the title song (sung by Frank Sinatra) from a classic film about 3 American women working and looking for love in Rome. It refers to the Trevi Fountain, where visitors make a wish and toss […]
We’ve all had those sales presentations where everything went right. You captivated the audience with your words, and they nodded in agreement. You left the room feeling like a rock star, confident that you’d soon have a sale. Then, the romance quickly ended when you tried to close the deal. They fell off your grid, […]
