September 2nd and it’s back to school for students everywhere. Some will approach their new routine with excitement and enthusiasm; others with a bit more trepidation and it will take them a bit longer to “get with the program.” For me, the start of school feels like New Year. I get all sorts of excited […]
I’m all about getting more customers and when I read this article on the Small Biz Technology website I just knew that I wanted to repurpose it here! I also got to learn about Belly. Check it out…awesome! Now…from Sarah Reilly Engel, VP of Merchant Success at Belly, a loyalty rewards company for retailers: It […]
I love this blog by post by Roger Kahn of Champion Office Suites. He really nails it doesn’t he? And while you are at it, check out Roger’s facility. It’s truly splendid! From Roger: Let’s face it – we live in a competitive world. Our competitors are right in our very own communities and well, […]
It’s an all too common story. Many start-ups and entrepreneurs take care of what they perceive to be the most mission critical elements of their business first and simply overlook what might be the most critical element of all! Lawyer? Check. CPA? Check. Marketing? Check. The fist pumping begins and there’s a feeling of “OK […]
The Ronettes – Baby, I Love You Great (old) song, huh! But I digress…. The customer is always right. Do everything that you can do to keep the client happy. Suck it up and keep them coming back. Mmm, not so. There’s really only one motto that resonates true for me and that is “the […]
I truly love the Small Biz Technology blog posts by my good friend Ramon Ray. Whether you love or hate Starbucks, you gotta admit that this is awesome and thanks Ramon for sharing: Starbucks is launching new technology in their coffee shops. Believe it or not, this technology has nothing to do with the […]
Sad huh, but not really all that unusual. The situation: you spend time and money developing a great website. You have some videos and well executed marketing materials that you can send electronically or through direct mail. You’ve even started to do some social media and as for Linkedin, heck, you’re doing that too. Yes, […]
I went to the local beach this weekend. First time this summer and I had a grand time watching the waves as well as the people cautiously, carefully, almost fearfully approach the water. You see it’s early in the season and the water is still very cold and given that the air temperature isn’t all […]
You possibly know this situation all too intimately. You have a wonderful website complete with a great video or two. Your brand is well defined, your non digital presence and marketing are excellent and you are well positioned in the marketplace. All these components are solidly in place YET you have not recognized a substantive […]
It’s pretty simple… If you are involved in sales or business development in any way, shape or form you must must must have a clear understanding of why someone should work with you. Ask yourself these important questions: What makes you different in the marketplace? What improvements will the prospect recognize if / when they […]
