Below, you’ll find some sales related articles that cut to the heart of pressing, urgent, and costly problems that affect real businesses – like yours. These are all available free, and you’re welcome to share them with your staff, colleagues, and contacts.
Want more new clients? Of course you do? Have lots of money for marketing and client attraction? Mmm, maybe not but that doesn’t mean you have to be dead in the water. Heck no, there’s lots of things that you can do that cost well, little or nothing. (Full disclaimer: while you can engage in […]
This ever happen to you? You go in and do a new business pitch and you nail it, plain and simple. The participants are with you every slide, every word, every well rehearsed statement designed to evoke a laugh in exactly the right places. You walk out on cloud 9 or well, whatever cloud has […]
Okay so this isn’t “new” BUT it is still amazingly relevant and great information from Ajax Union. Here ya go and thank you Ajax Union for letting me repurpose this post: As we’ve mentioned, email marketing can be tricky — a lot can go wrong. We’re going to list some of the most common mistakes […]
Happy New Year. I was away for a week (New Orleans…awesome place) and now I’m back and raring to get going and make 2014 a stellar year. So, I’m back…and back to sales basics because truly, basics are where it is at. The plain truth is that if you don’t have your fundamentals down cold, […]
So we’re winding down the year and in just a few days it will be the New Year. Lots of folks are already on vacation, if not physically, then mentally and I guess that’s a good thing. I’ve been taking it a bit easy as well but one thing I haven’t done is slack off […]
The old cliche “no one likes to be sold but everyone likes to buy” is as true today as it was when it was first uttered. Being sold conjures up certain negative images: The pushy car salesperson that gets their teeth into your neck and doesn’t let go. The telemarketer that hounds you until you […]
Yep it’s that season. Making a list and checking it twice…Um, not a holiday gift list but a list of which sales efforts you are going to implement in 2014. Did sales prospecting make the list? It should! Many of us have fallen victim to the promise and seduction of social media. Post a status […]
Well we’re smack dab in the middle of the holidays, although if you are taking your cues from the stores you would have thought that the season started in September. But no, we’re really here now. Parties, gift giving, shopping, vacations and so forth…”tis the season” and all that. But is anyone singing “tis the […]
I went to Los Angeles last weekend for a quick little get-away and based on the recommendations of several of my friends, I flew Virgin America. I had heard about how “cool” the airline was and how they made the travel experience just a little bit nicer. (Nicer. Sounds great huh but then of course […]
Wanna know what makes me better? How did you feel when I said that? Curious? Interested? Just a wee bit defensive? Or maybe even a tad hostile because you felt like you were going to get a good old-fashioned sales job? And that’s exactly what happens when you go in and pitch a new prospect […]
